◈ Homepage — http://www.clairebough.com/Skip to Content Home About Services Work Resources Blog CONTACT ME Content that combines strategy, search, and smart execution For businesses and teams ready for a new level of connection with their audiences. LET'S WORK TOGETHER! CONTENT MARKETING SERVICES Content, clarified Whether you need a solid content strategy, support with SEO, or someone to fully take the reins on your content and copy, my packages will meet you where you are and grow with you. Start with a clear, data-backed roadmap. Or, hand off your content calendar to get done-for-you SEO and content marketing services. Content Strategy Connect the dots between your brand, audience, and SEO. Combine SEO, competitive analysis, and brand positioning to see what’s working and where your website has the most potential. You’ll also get a 90-day content plan built around those insights, plus key technical fixes handled up front to strengthen your foundation. SEE MORE Content Marketing Ongoing SEO and content support to keep your website working smarter. Stay consistent and strategic through fully managed SEO and content marketing services. From blog posts to thought leadership, website management, and more, I’ll tailor your monthly content calendar to your business goals, create brand-aligned content, and optimize for search. SEE MORE Content Writing Custom, quality content that reflects your brand and drives results. Whether you need a standout blog post, compelling landing page, or polished copywriting, my writing services bring your ideas to life and make a strong impression. Choose from a la carte options to support your marketing goals without the commitment of a full package or retainer. SEE MORE GET A FREE AUDIT Who I’ve worked with “From an initial SEO audit to developing a full content strategy, we’re loving working with Claire! Her attention to detail, structure through the process, and clear schedule & communication have been amazing to keep us on track!” Holly Badr-El-Din • Founder, JOHI “Working with Claire has been fantastic! She’s a strong and thoughtful writer who we’ve been lucky to work with on everything from SEO/Growth oriented blog posts, to thought leadership, to customer stories.” Liz Huang • B2B Marketing Manager About Claire Hi, I’m Claire! I’m a San Francisco-based content marketing consultant. I’ve always enjoyed writing and problem-solving, so a career in content came naturally. Over the past 10 years, I’ve been lucky to work with a variety of businesses in industries like e-comm, edtech, SaaS, nonprofit, and more. Now, I’m taking everything I’ve learned to create custom strategies for businesses & teams’ unique needs. Let’s chat about what that looks like for you! Who I Serve Lean marketing teams Small business owners Expert solopreneurs FAQs What are content marketing services? How much do content marketing services cost? What are some examples of content marketing services? Where are you based? Do you offer AEO strategy? Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Sign Up Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough ◈ Interior Pages — 14 pages crawledReferral Program — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Referral Program Refer and earn! If you’re happy with your services, spread the word! I’ll thank you and your referral with benefits. Each referral just needs to mention your name when they’re booking services. Give 10% off, get 10% off When your referral purchases one of my services or packages, they’ll receive a 10% discount on their first project. In return, you’ll also receive 10% off your next invoice with me! Let’s work together! Not sure where to start? Let’s chat so we can build the best plan for your business. Contact me About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough San Francisco Content Marketing Consultant — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME About me Nice to meet you! I’m a San Francisco-based content marketing consultant with more than 10 years of experience in strategy, management, and content writing. While I’m a writer at my core, I also have experience–and a passion–for strategy and management. I know that organizing your content marketing efforts is key to successful businesses and websites. After years of working across SaaS, e-comm, and small biz, I now help solopreneurs, agencies, and lean marketing teams to create smarter content strategies. I enjoy getting to know brands intimately to connect the dots between SEO and storytelling. DOWNLOAD RESUME My story I started my career working in higher ed before I joined an agency that gave me the opportunity to lead content for local businesses. From there, I worked in e-comm and provided freelance writing for various tech companies. More recently, I helped build the SEO and content marketing strategy at HoneyBook, a small business platform.  I was ready for a career change toward the end of 2024, and I realized that I wanted to re-enter the small business world again. But this time, I wanted to do it for myself.  Through my consulting, I take everything I’ve learned and package it for business owners and growing teams. I’ve designed my services to scale with you and make sure that your website content is fully customized to meet your needs , not just tick a box on the long list of marketing tasks. READ MORE My philosophy So many businesses and teams struggle because they don’t feel organized. You never see your strategy through to the end, or maybe you never start with one in the first place. Where other services can feel limiting, I help your content grow and scale with you through smart strategy and execution. My holistic content marketing services connect SEO, brand positioning, and strategic content creation, so you can build a clear, compelling online presence. FAQs How do I book with you? Schedule a free intro call with me here to get started! We’ll discuss your needs and goals to determine the best package for you, then move forward with your project. Do you offer payment plans? Yes! Any of my packages or services can be purchased with a payment plan that works best for you. Do you offer social media marketing? No–although social media strategy is a part of content marketing, my services are focused on your website content. However, my work can help make your social media marketing much easier, especially by sharing the content calendar I create with a social media coordinator! Can you put together a fully custom package? Yes! If you’re not sure which package or services are right for you, I’m happy to work with you on a custom option. Contact me to schedule a discovery call so we can work through the details. Do you offer discounts? Yes! I occasionally offer promotions that you can find on my website or my social channels. I also offer a referral program for existing clients to enjoy discounts on additional services. Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Content Marketing Services | Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Content that combines strategy, search, and smart execution For businesses and teams ready for a new level of connection with their audiences. LET'S WORK TOGETHER! CONTENT MARKETING SERVICES Content, clarified Whether you need a solid content strategy, support with SEO, or someone to fully take the reins on your content and copy, my packages will meet you where you are and grow with you. Start with a clear, data-backed roadmap. Or, hand off your content calendar to get done-for-you SEO and content marketing services. Content Strategy Connect the dots between your brand, audience, and SEO. Combine SEO, competitive analysis, and brand positioning to see what’s working and where your website has the most potential. You’ll also get a 90-day content plan built around those insights, plus key technical fixes handled up front to strengthen your foundation. SEE MORE Content Marketing Ongoing SEO and content support to keep your website working smarter. Stay consistent and strategic through fully managed SEO and content marketing services. From blog posts to thought leadership, website management, and more, I’ll tailor your monthly content calendar to your business goals, create brand-aligned content, and optimize for search. SEE MORE Content Writing Custom, quality content that reflects your brand and drives results. Whether you need a standout blog post, compelling landing page, or polished copywriting, my writing services bring your ideas to life and make a strong impression. Choose from a la carte options to support your marketing goals without the commitment of a full package or retainer. SEE MORE GET A FREE AUDIT Who I’ve worked with “From an initial SEO audit to developing a full content strategy, we’re loving working with Claire! Her attention to detail, structure through the process, and clear schedule & communication have been amazing to keep us on track!” Holly Badr-El-Din • Founder, JOHI “Working with Claire has been fantastic! She’s a strong and thoughtful writer who we’ve been lucky to work with on everything from SEO/Growth oriented blog posts, to thought leadership, to customer stories.” Liz Huang • B2B Marketing Manager About Claire Hi, I’m Claire! I’m a San Francisco-based content marketing consultant. I’ve always enjoyed writing and problem-solving, so a career in content came naturally. Over the past 10 years, I’ve been lucky to work with a variety of businesses in industries like e-comm, edtech, SaaS, nonprofit, and more. Now, I’m taking everything I’ve learned to create custom strategies for businesses & teams’ unique needs. Let’s chat about what that looks like for you! Who I Serve Lean marketing teams SaaS companies and startups Creative studios and branding agencies Nonprofits and mission-driven organizations Service providers with mid-size teams Small business owners E-commerce consumer goods Lifestyle brands Food and beverage Retail stores Expert solopreneurs Professional service providers Creative professionals Coaches and consultants FAQs What are content marketing services? Content marketing is a strategy that all types of businesses can use to attract potential customers, engage, convert, and retain them. It involves using a variety of content to reach your audience at each stage of the marketing funnel, such as SEO blog posts (attracting customers), lead magnets and case studies (helping your audience to consider your services), and landing pages (converting your leads into customers).  How much do content marketing services cost? Content marketing services can vary widely in cost depending on your needs, industry, and business size. For growing businesses, you can expect to spend anywhere from $500 up to $10,000 per month on content marketing services depending on your needs. My packages start at $1,500 for monthly content management and strategy, while my individual content writing services start at $500 per post. What are some examples of content marketing services? Content marketing services include SEO blog posts, lead magnets, video scripts, branded content, thought leadership, email content, and more. Social media marketing is also a part of content marketing as a whole, though I don’t currently offer that as a service. Where are you based? I’m a content marketing consultant in San Francisco, and I enjoy serving Bay Area businesses. However, I’m available for clients nationwide and abroad. Do you offer AEO strategy? Yes! With my background in SEO, I’ve seen firsthand how the way we search continues to change–and what we need to do to keep up. All of my packages include a focus on AEO for small businesses, teams, and organizations, so you can continue to show up online and adjust as needed. Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Web Page SEO Checker: Quick Fixes for High-Value Landing Pages — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Free Web Page SEO Checker The basics still matter a ton for SEO and AIO these days. Search engines and AI tools are looking for proper hierarchy and formatting in order to crawl and surface your content. While the steps for proper on-page SEO are often overlooked, the good news is that they’re easy, low-hanging fruit you can fix quickly.   On-Page SEO Quick Check Get a fast read on your pages' SEO fundamentals. Paste a URL (your homepage, service pages, landing pages, blog posts, or other). This tool checks one page at a time, but you can use it as many times as needed. Page URL Analyze Tip: Run your top service page and your best-performing blog post for a clear picture on what you can improve. Analyzed URL Top priorities Key checks Page Metadata Each page is just a piece of your SEO. Want a focused plan to optimize your whole site and plan content that converts? Schedule a free discovery call. Book a Call One quick SEO check, lasting improvement My free web page SEO checker takes a look at on-page SEO signals to give you top priorities for optimizing your content. Use it with your highest-value landing pages and blog posts for quick SEO improvements .   Page metadata Check your meta title and description to see if they’re the proper length for search engines.  Header hierarchy Ensure you’re using proper headers so search and AI engines can better identify your content. Word count Determine if your word count is too short or long compared to similar pages.  Alt text See if your images are missing alt text and update them for accessibility and SEO. Internal and external linking Assess how many links you have to your own site and external sources–there should be a healthy mix for blog posts and a good amount of internal linking on your landing pages.  Top priorities Based on the page audit, discover your high-priority fixes that can improve your SEO today. FAQs How does the on-page SEO checker work? My SEO checker simply scrapes your site to gather a list of on-page SEO details. It doesn’t interfere with your site’s crawl budget or need back-end access to work.  How should I use the page SEO checker? I recommend using the SEO checker on your highest-value pages, like sales pages or blog posts that are almost ranking on page one. Once you see the priority fixes, make sure to use the insights to update your pages. As you update and add other pages to your website, consider the same SEO checks for best practice.  Can I use the SEO checker on landing pages and blog posts? Yes! You can use the SEO checker on any web page, including posts. You can even use it on lead gen tools, microsites, guides, and more. As long as it has a URL (and isn’t a PDF or other type of document), the checker will work.  About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Website Content Services and Copywriting — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Website Content & Copywriting LET'S GET STARTED Authentic, optimized content From SEO-friendly blog posts to high-converting landing pages and email nurtures, I help businesses show up with clear, consistent marketing content. It’s all about connecting with your audience naturally. I’ll create (or refine) the words your business needs to build trust, show authority, and drive real results, whether that’s attracting organic traffic, converting leads, or educating your customers. Content & Copy Full website copy Landing page copywriting/editing Product descriptions Company news Print copywriting Editing & proofing Content Marketing Blog posts & optimizations Case studies Thought leadership Whitepapers / Downloadables / E-books Video scripts Course content Email nurtures Newsletters Workflow Content templates Content briefs LET'S CHAT Kara Duncan, The Kara Report “Claire jumped in during an incredibly busy season to help me with blogging and other content marketing tasks, and has been the most wonderful addition to my business!” Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Free Website Audit Service: SEO + User Experience — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Your website deserves more eyes on it.  Sign up for my free website audit service! Get a fresh perspective of your website from a real user . Along with an SEO audit, I’ll personally look through your content, copy, and pages to identify the gaps you can fill–with insights delivered to your inbox in 48 hours.    You’ll receive a list of your highest-priority SEO tasks and personalized recommendations to make your website easier to use, more aligned with your audience, and more powerful for your business.  Let’s make your website work smarter.   REQUEST YOUR AUDIT What I’ll look at ✺ Technical SEO ✺ Site structure ✺ Blog posts ✺ Landing pages ✺ Social proof ✺ Resources What you’ll get The top 5 SEO tasks you can take care of ASAP, along with a checklist to help you stay accountable An overview of the top 3 focus areas you should prioritize long-term to improve your site’s health, traffic, content quality, and conversion. A clear, easy-to-use deck delivered to your inbox within 48 hours REQUEST YOUR AUDIT FAQs What’s the difference between an SEO audit and a website audit? An SEO audit is more focused on the different factors that affect your website showing up in search. This can include keyword rankings, page speed, crawlability, indexing, content hierarchy, linking, and more. A website audit is broader and can include SEO factors as well as things like user experience, navigation, accessibility, and design.  My website audit service combine both SEO and user experience to provide technical SEO tasks you can easily take care of yourself, as well as long-term focus areas that can improve how users navigate your site, use your content, and convert. What’s included in this website audit service? My website audit service includes a light version of an SEO audit, where I use software to identify five of the top technical SEO tasks that you can easily take care of on your own (no developer required!). Some examples of these tasks include redirecting broken links, adding alt text to images, updating your header hierarchy, properly indexing pages, and adjusting your target keywords.  I also highlight three focus areas that you can use to optimize your website over time, which may include things like improving your CTAs, updating your site navigation, including more or different types of content, and adjusting your messaging.  Can I audit my own website? There are aspects of a site audit that you can perform on your own, especially if you have access to SEO software. However, one of the benefits of signing up for a free website audit is that you can get a third-party perspective, as if you’re hearing directly from your users on how to improve your site.  About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Custom Content Strategy Service for Teams & Businesses — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Custom Content Strategy Service LET'S GET STARTED Show up with strategy, not guesswork This done-for-you package is built for expert business owners and growing teams who don’t have time to pause, but know their content needs a smarter plan. You’ll get a complete content strategy rooted in SEO and AEO, brand positioning, and real competitor research—plus a 90-day content plan and essential technical updates to set your website up for success. Whether you’re refining your positioning or scaling fast, this is your roadmap for content that moves the needle and supports your next stage of growth. What’s included This isn’t your typical audit or strategy package. It’s guidance, research, and action, all packed into a six-week plan . I’ll be on hand every step of the way for weekly check-ins so you stay aligned with the status and deliverables. Here’s what you’ll walk away with:  1. Website & SEO Audit SEO & AEO Performance See how your website content is currently performing online, including in AI results. Find out what keywords to target and what issues are affecting your site performance.  Competitor Audit See what content your competitors are prioritizing, what keywords they’re ranking for, and where there are gaps in your strategy compared to them. Technical SEO Tasks I’ll fix the biggest SEO issues affecting your site and take care of priority optimizations to increase your site performance. 2. Brand Positioning & Messaging Competitor SWOT Analysis See how you stack up against your competition to better understand how you can stand out and what improvements you can immediately make.  Audience Discovery Get an ideal customer profile so you can better understand who your audience is and how to speak to them through your content. Core Brand Messaging I’ll refine your brand voice, tone, and the key value props that will strengthen how you show up throughout your website and content marketing. 3. Content Strategy & Editorial Plan Content Pillars & Topics Based on the insights I uncover, I’ll determine the keyword clusters and content themes you should target, as well as the topics to get started with.  90-Day Content Plan Hit the ground running with 90 days of content designed for you and your team’s workload and capacity, plus the key metrics for measurement. I can also continue helping with monthly management or a-la-carte content to start executing ASAP. Who it’s for I created this content strategy package because most businesses never get a real plan for their website—just a mix of blogs, branding, and copy that aren’t built to work together. Whether you’ve been investing in content for years or you’re just starting to take it seriously, you’re ready to zoom out and build a smarter, more strategic foundation. You want your website to do more, whether that’s increasing visibility, building authority, or driving conversions You’re tired of guessing and want a clear roadmap that connects content to your business goals You want to feel confident in how your website shows up, not just to your audience, but against your competition You’re ready to grow through organic search, stronger brand positioning, and consistent content YOU READ MY MIND Rochelle Edwards, The Transformative Justice Institute “I cannot recommend Claire enough! She helped us with a content audit and plan for our website which is in need of an update. She was incredibly thorough, insightful, professional, clear and delivered work beyond what I was hoping for.” FAQs Can I get an SEO strategy instead of a full content strategy? Yes! If you already have a solid brand, I’m happy to customize the package and only include the SEO audit and strategy portion. Can you help create a strategy for AEO and GEO? Yes! Any time I mention SEO, I’m also incorporating the latest best practices for AEO and GEO as well. My process includes assessing your current website visibility in AI tools and incorporating recommendations to format your content for better results. Please keep in mind that specific search data within AI tools is not publicly available (I can’t see what terms or queries people are using), but I can pair the data that is available with SEO insights to develop a solid strategy. Is this content strategy for B2B or B2C businesses? My content strategy package applies to both B2C and B2B businesses. Whether you’re selling products or services, you still need a solid brand, consistent content, and search optimization. The types of content and architecture I recommend will differ depending on your business type and what’s best for your goals. Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Free Website Audit Service: SEO + User Experience — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Your website deserves more eyes on it.  Sign up for my free website audit service! Get a fresh perspective of your website from a real user . Along with an SEO audit, I’ll personally look through your content, copy, and pages to identify the gaps you can fill–with insights delivered to your inbox in 48 hours.    You’ll receive a list of your highest-priority SEO tasks and personalized recommendations to make your website easier to use, more aligned with your audience, and more powerful for your business.  Let’s make your website work smarter.   REQUEST YOUR AUDIT What I’ll look at ✺ Technical SEO ✺ Site structure ✺ Blog posts ✺ Landing pages ✺ Social proof ✺ Resources What you’ll get The top 5 SEO tasks you can take care of ASAP, along with a checklist to help you stay accountable An overview of the top 3 focus areas you should prioritize long-term to improve your site’s health, traffic, content quality, and conversion. A clear, easy-to-use deck delivered to your inbox within 48 hours REQUEST YOUR AUDIT FAQs What’s the difference between an SEO audit and a website audit? An SEO audit is more focused on the different factors that affect your website showing up in search. This can include keyword rankings, page speed, crawlability, indexing, content hierarchy, linking, and more. A website audit is broader and can include SEO factors as well as things like user experience, navigation, accessibility, and design.  My website audit service combine both SEO and user experience to provide technical SEO tasks you can easily take care of yourself, as well as long-term focus areas that can improve how users navigate your site, use your content, and convert. What’s included in this website audit service? My website audit service includes a light version of an SEO audit, where I use software to identify five of the top technical SEO tasks that you can easily take care of on your own (no developer required!). Some examples of these tasks include redirecting broken links, adding alt text to images, updating your header hierarchy, properly indexing pages, and adjusting your target keywords.  I also highlight three focus areas that you can use to optimize your website over time, which may include things like improving your CTAs, updating your site navigation, including more or different types of content, and adjusting your messaging.  Can I audit my own website? There are aspects of a site audit that you can perform on your own, especially if you have access to SEO software. However, one of the benefits of signing up for a free website audit is that you can get a third-party perspective, as if you’re hearing directly from your users on how to improve your site.  About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Done-For-You SEO and Content Marketing Services — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Monthly SEO and Content Marketing Services LET'S GET STARTED Boost your content marketing with less pressure on you and your team You know content matters, but you’re busy running a business or managing a lean team. Creating strategic, search-friendly content is one of the first things to slip off the to-do list. With my monthly content marketing support, you’ll get a done-for-you system built around your business goals, so your content gets created, published, and optimized without the overwhelm. I’ll help you plan your calendar, manage the workflow, and track what’s working, so your content can grow your visibility and authority while you stay focused on everything else. What’s included Get peace of mind knowing that your content is strategically helping your business grow in the right direction. SEO and content marketing take ongoing work, measurement, and direction, and my monthly retainer takes all of that off your plate. Here’s what you can expect each month:  Content Planning & Website Management Keyword Research If you don’t have a full content strategy yet, I highly recommend starting with my strategy package . From there, my monthly service includes keyword research and topic cluster planning for both SEO and AEO. Website Management Continually reviewing site health and planning updates to site architecture, featured promotions, technical health, and more. Content Calendar I’ll plan out exactly what content needs to be created and what the content marketing workflow looks like so you always have a smooth publishing pipeline. 2. Content Writing Based on your priorities and business needs, your monthly content creation may include the following:  Website Content - Landing page copywriting and editing - Product descriptions - Company news Content Marketing - Blog posts - Case studies - Thought leadership - Lead magnets - Video scripts - Course content - Email content 3. Reporting and Tracking Dashboard Creation I’ll build and maintain a custom dashboard to track keywords, traffic, conversion, and more.  Monthly Reporting Each month, expect a progress update with insights that relate to your overall business goals, and recommendations moving forward, such as new content to prioritize or optimize.  4. Optimization Technical Tasks Conducting monthly site audits to continuously maintain site health, plus taking care of redirects, schema, crawl budget, and more. Content Refining Identifying opportunities to refresh, improve, and optimize content for SEO, conversion, and business goals.  5. Content Management Already have existing writers? I’ll step into your business as a content manager to lead your team and ensure your content is produced successfully and seamlessly. Content Briefs I’ll create briefs to ensure writers have everything they need to move forward with your content calendar, including SEO details.  Content Templates Get branded templates that writers can use long-term to create consistent content for your website and marketing.  Editorial Management I’ll project manage your entire content marketing workflow to ensure you can take your hands off the wheel but easily have visibility into progress and updates.  Who it’s for This monthly package is designed for growing teams who need strategic, done-for-you content, without the stress of managing it all in-house. You’re busy building your business, leading your team, or delivering great product. You know content matters, but you need someone to own the strategy and execution from start to finish. You have a strategy , but you don’t have the resources to execute You know your content should be pulling more weight in your marketing You’re ready to invest in organic search, thought leadership, or a more cohesive brand voice  You’re ready to scale up your content operations and production YOU READ MY MIND Holly Badr-El-Din, JOHI “From an initial SEO audit to developing a full content strategy, we’re loving working with Claire! Her attention to detail, structure through the process, and clear schedule & communication have been amazing to keep us on track!” Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Custom Content Strategy Service for Teams & Businesses — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Custom Content Strategy Service LET'S GET STARTED Show up with strategy, not guesswork This done-for-you package is built for expert business owners and growing teams who don’t have time to pause, but know their content needs a smarter plan. You’ll get a complete content strategy rooted in SEO and AEO, brand positioning, and real competitor research—plus a 90-day content plan and essential technical updates to set your website up for success. Whether you’re refining your positioning or scaling fast, this is your roadmap for content that moves the needle and supports your next stage of growth. What’s included This isn’t your typical audit or strategy package. It’s guidance, research, and action, all packed into a six-week plan . I’ll be on hand every step of the way for weekly check-ins so you stay aligned with the status and deliverables. Here’s what you’ll walk away with:  1. Website & SEO Audit SEO & AEO Performance See how your website content is currently performing online, including in AI results. Find out what keywords to target and what issues are affecting your site performance.  Competitor Audit See what content your competitors are prioritizing, what keywords they’re ranking for, and where there are gaps in your strategy compared to them. Technical SEO Tasks I’ll fix the biggest SEO issues affecting your site and take care of priority optimizations to increase your site performance. 2. Brand Positioning & Messaging Competitor SWOT Analysis See how you stack up against your competition to better understand how you can stand out and what improvements you can immediately make.  Audience Discovery Get an ideal customer profile so you can better understand who your audience is and how to speak to them through your content. Core Brand Messaging I’ll refine your brand voice, tone, and the key value props that will strengthen how you show up throughout your website and content marketing. 3. Content Strategy & Editorial Plan Content Pillars & Topics Based on the insights I uncover, I’ll determine the keyword clusters and content themes you should target, as well as the topics to get started with.  90-Day Content Plan Hit the ground running with 90 days of content designed for you and your team’s workload and capacity, plus the key metrics for measurement. I can also continue helping with monthly management or a-la-carte content to start executing ASAP. Who it’s for I created this content strategy package because most businesses never get a real plan for their website—just a mix of blogs, branding, and copy that aren’t built to work together. Whether you’ve been investing in content for years or you’re just starting to take it seriously, you’re ready to zoom out and build a smarter, more strategic foundation. You want your website to do more, whether that’s increasing visibility, building authority, or driving conversions You’re tired of guessing and want a clear roadmap that connects content to your business goals You want to feel confident in how your website shows up, not just to your audience, but against your competition You’re ready to grow through organic search, stronger brand positioning, and consistent content YOU READ MY MIND Rochelle Edwards, The Transformative Justice Institute “I cannot recommend Claire enough! She helped us with a content audit and plan for our website which is in need of an update. She was incredibly thorough, insightful, professional, clear and delivered work beyond what I was hoping for.” FAQs Can I get an SEO strategy instead of a full content strategy? Yes! If you already have a solid brand, I’m happy to customize the package and only include the SEO audit and strategy portion. Can you help create a strategy for AEO and GEO? Yes! Any time I mention SEO, I’m also incorporating the latest best practices for AEO and GEO as well. My process includes assessing your current website visibility in AI tools and incorporating recommendations to format your content for better results. Please keep in mind that specific search data within AI tools is not publicly available (I can’t see what terms or queries people are using), but I can pair the data that is available with SEO insights to develop a solid strategy. Is this content strategy for B2B or B2C businesses? My content strategy package applies to both B2C and B2B businesses. Whether you’re selling products or services, you still need a solid brand, consistent content, and search optimization. The types of content and architecture I recommend will differ depending on your business type and what’s best for your goals. Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Content Marketing Work Samples — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Work Select Writing Samples SEO Content Lead Gen & Thought Leadership Case Studies Website Copy Brand & Product Content Email Marketing Projects Coderre Conservation Testimonials Akua Konadu , Storytelling Strategist “Working with Claire is an absolute joy! Not only is she a amazing at content strategy, she’s helped me stay on track with projects I’m working on in my business. I wouldn’t be able to run my business without her!” Rachel Coderre, Coderre Conservation “Claire is incredible at site strategy and content writing! She took the time to research my very niche field and my competitors, delivering an incredibly informative strategy deck.” Harry Armstrong, Harry’s Room “Claire is a thoughtful listener, a clear communicator, and incredibly knowledgeable in both SEO and copywriting. In a saturated market, her guidance gave my brand a much stronger foundation to stand out with confident messaging and a clear SEO strategy.” Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough SEO Services for Ecommerce Business With Stand-Out Brands — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Content & SEO Services for Ecommerce LET'S GET STARTED Search results without sacrificing brand SEO done well brings your brand to the forefront, highlighting what sets you apart instead of trying to fit you into a box. My content and SEO services can help grow your ecomm business for a local and national audience, ensuring you show up at the right moment and leave a lasting impression.  Brand Messaging Ensure consistency across every touchpoint, creating a more cohesive customer experience. Product Copy Deliver the most important information without overwhelming your customers with the details.  Conversion Optimization Ensure your website is organized for product browsing, engagement, and repeat shopping. SEO, AIO, and Localization Show up to your local market and at every step of your customers’ research phase. Google Merchant Optimization Improve the shopping experience before customers even land on your website. Goal-Setting & Analytics Set KPIs that align with your business goals and get an accurate picture of performance. Holly Badr-El-Din • Founder, JOHI “From an initial SEO audit to developing a full content strategy, we’re loving working with Claire! Her attention to detail, structure through the process, and clear schedule & communication have been amazing to keep us on track!” Who I’ve worked with Reach your audience online with a cohesive brand. Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Content Marketing Services | Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Content that combines strategy, search, and smart execution For businesses and teams ready for a new level of connection with their audiences. LET'S WORK TOGETHER! CONTENT MARKETING SERVICES Content, clarified Whether you need a solid content strategy, support with SEO, or someone to fully take the reins on your content and copy, my packages will meet you where you are and grow with you. Start with a clear, data-backed roadmap. Or, hand off your content calendar to get done-for-you SEO and content marketing services. Content Strategy Connect the dots between your brand, audience, and SEO. Combine SEO, competitive analysis, and brand positioning to see what’s working and where your website has the most potential. You’ll also get a 90-day content plan built around those insights, plus key technical fixes handled up front to strengthen your foundation. SEE MORE Content Marketing Ongoing SEO and content support to keep your website working smarter. Stay consistent and strategic through fully managed SEO and content marketing services. From blog posts to thought leadership, website management, and more, I’ll tailor your monthly content calendar to your business goals, create brand-aligned content, and optimize for search. SEE MORE Content Writing Custom, quality content that reflects your brand and drives results. Whether you need a standout blog post, compelling landing page, or polished copywriting, my writing services bring your ideas to life and make a strong impression. Choose from a la carte options to support your marketing goals without the commitment of a full package or retainer. SEE MORE GET A FREE AUDIT Who I’ve worked with “From an initial SEO audit to developing a full content strategy, we’re loving working with Claire! Her attention to detail, structure through the process, and clear schedule & communication have been amazing to keep us on track!” Holly Badr-El-Din • Founder, JOHI “Working with Claire has been fantastic! She’s a strong and thoughtful writer who we’ve been lucky to work with on everything from SEO/Growth oriented blog posts, to thought leadership, to customer stories.” Liz Huang • B2B Marketing Manager About Claire Hi, I’m Claire! I’m a San Francisco-based content marketing consultant. I’ve always enjoyed writing and problem-solving, so a career in content came naturally. Over the past 10 years, I’ve been lucky to work with a variety of businesses in industries like e-comm, edtech, SaaS, nonprofit, and more. Now, I’m taking everything I’ve learned to create custom strategies for businesses & teams’ unique needs. Let’s chat about what that looks like for you! Who I Serve Lean marketing teams SaaS companies and startups Creative studios and branding agencies Nonprofits and mission-driven organizations Service providers with mid-size teams Small business owners E-commerce consumer goods Lifestyle brands Food and beverage Retail stores Expert solopreneurs Professional service providers Creative professionals Coaches and consultants FAQs What are content marketing services? Content marketing is a strategy that all types of businesses can use to attract potential customers, engage, convert, and retain them. It involves using a variety of content to reach your audience at each stage of the marketing funnel, such as SEO blog posts (attracting customers), lead magnets and case studies (helping your audience to consider your services), and landing pages (converting your leads into customers).  How much do content marketing services cost? Content marketing services can vary widely in cost depending on your needs, industry, and business size. For growing businesses, you can expect to spend anywhere from $500 up to $10,000 per month on content marketing services depending on your needs. My packages start at $1,500 for monthly content management and strategy, while my individual content writing services start at $500 per post. What are some examples of content marketing services? Content marketing services include SEO blog posts, lead magnets, video scripts, branded content, thought leadership, email content, and more. Social media marketing is also a part of content marketing as a whole, though I don’t currently offer that as a service. Where are you based? I’m a content marketing consultant in San Francisco, and I enjoy serving Bay Area businesses. However, I’m available for clients nationwide and abroad. Do you offer AEO strategy? Yes! With my background in SEO, I’ve seen firsthand how the way we search continues to change–and what we need to do to keep up. All of my packages include a focus on AEO for small businesses, teams, and organizations, so you can continue to show up online and adjust as needed. Treat your content like a strategy, not an afterthought.  Show up, stand out, and sell while building connections that last.  LET'S DO IT! About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough Blog — Claire Bough 0 Skip to Content Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Services Content Strategy Content Marketing Content Writing Ecomm Work Resources Website Audit Service SEO Checker Blog CONTACT ME Open Menu Close Menu Home About Folder: Services Back Content Strategy Content Marketing Content Writing Ecomm Work Folder: Resources Back Website Audit Service SEO Checker Blog CONTACT ME Blog Content Strategy | Content Workflow | Website Management | SEO & AIO | Tracking & Reporting | Brand My Story Claire Bough 3/16/26 My Story Claire Bough 3/16/26 Get to know your content marketer: My story Learn more about Claire Bough, a San Francisco-based content marketing consultant with experience across small business, SaaS, ecomm, and more. Read More Brand Claire Bough 2/18/26 Brand Claire Bough 2/18/26 The best brand messaging framework for your website and content  Steal this brand messaging framework for your website and content, ensuring consistency and differentiation that appeals to your target audience. Read More Content Workflow Claire Bough 1/16/26 Content Workflow Claire Bough 1/16/26 When should I hire a content marketing consultant? Learn when to hire a content marketing consultant and how to evaluate the right fit for your business or team. Read More Content Strategy Claire Bough 11/7/25 Content Strategy Claire Bough 11/7/25 How to master e-commerce content marketing Learn how to use e-commerce content marketing to grow organic interest for your business and reach your sales goals. Read More Content Workflow Claire Bough 10/17/25 Content Workflow Claire Bough 10/17/25 An easy, free content planning template for business owners and teams My free content planning template to help guide you through strategy, ideation, prioritization, and scheduling. Read More Content Strategy Claire Bough 9/9/25 Content Strategy Claire Bough 9/9/25 A simple content marketing funnel that grows your business Learn how to plan around a content marketing funnel so you can reach your audience at every stage of the buyer journey. Read More SEO & AIO Claire Bough 8/20/25 SEO & AIO Claire Bough 8/20/25 A manageable technical SEO checklist for businesses and teams  Use this technical SEO checklist to keep these best practices top of mind, ensuring you can show up in AI and search engine results. Read More Content Workflow Claire Bough 8/6/25 Content Workflow Claire Bough 8/6/25 8 content planning tips to save you time and sanity Use these content planning tips to make sure you’re staying strategic, reaching your goals, and avoiding team burnout. Read More SEO & AIO Claire Bough 7/24/25 SEO & AIO Claire Bough 7/24/25 What are the benefits of SEO, and is it worth it? Learn about the benefits of SEO and how you can prioritize it in your marketing strategy. Read More SEO & AIO Claire Bough 7/11/25 SEO & AIO Claire Bough 7/11/25 How to build an AEO strategy Learn how to create an AEO strategy that helps your brand show up in search results and puts you ahead of your competition. Read More Older Posts About Content marketing services and 1:1 consultation for businesses and teams. Email Address Sign Up Thank you! Newsletter Contact [email protected] Sitemap Home About Blog Work Referrals Strategy Management Writing SEO for Ecomm Free Site Audit Free SEO Checker © 2025 Claire Bough